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Articles/Health Insurance/Trump healthcare plan targets affordability to boost private insurance uptake

Trump healthcare plan targets affordability to boost private insurance uptake

By

GlobalData FinancialServices

Published

Thursday, January 22, 2026

Proposed subsidy reforms and cost controls aim to lower premiums and expand private health cover among lower-income groups.

Private health insurance penetration rates in the US increase with household income, a GlobalData survey has found. Meanwhile, President Trump has submitted a healthcare legislative proposal to Congress aimed at lowering prescription drug prices and insurance premiums.

GlobalData’s 2025 Financial Services Consumer Survey shows that private health insurance penetration rates rise sharply with household income. Just 19.4% of respondents earning $0–$19,999 a year reported having private health insurance, compared with 50.9% of those earning $150,000 or more, highlighting affordability as a key barrier to uptake among lower-income groups.

Against this backdrop, President Donald Trump has submitted a healthcare legislative proposal to Congress that he says is aimed at reducing costs for consumers and improving access to coverage. The proposal, known as the ‘Great Healthcare Plan,’ focuses on lowering prescription drug pricesby aligning US pricing more closely with international benchmarks and expanding price transparency across the healthcare system, according to a White House fact sheet.

Articles/Health Insurance/Trump healthcare plan targets affordability to boost private insurance uptake

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